Is Your Website Visible to AI Search?
Download the free AI Discoverability Playbook. The practical guide for B2B brands that need to be found by ChatGPT, Perplexity, and Google AI.
Buyers are researching vendors through AI tools. The brands that appear in those responses share specific structural and technical characteristics. This playbook covers exactly what your website needs, from schema markup and crawler permissions to content architecture and entity signals, and gives you a 31-item checklist to assess where you stand.
31 items across 8 categories. Sourced from direct audit work and verified published research.
What You Will Find in the Playbook
How Buyers Are Finding Information Now
Over half of Google searches now end without a click. 89% of B2B buyers use generative AI for purchasing research. The data behind the shift, with full sources.
The AI Discoverability Checklist
31 items across eight categories: technical foundations, structured data, content structure, E-E-A-T signals, entity consistency, inbound authority, outbound trust signals, and topical authority.
A Client Case Study
How a B2B brand went from invisible to AI-recommended after a structured audit uncovered the gaps between what their site looked like to humans and what machine crawlers could actually read.
The Numbers Behind the Shift
Traditional search is no longer the only front door. AI tools are now where your buyers start their research.
58%
Reduction in click-through rates for top-ranked pages when Google AI Overviews appear (Ahrefs, 2026)
73%
Of B2B websites recorded traffic declines in 2024 to 2025, with an average year-on-year fall of 34% (Search Engine Land, 2025)
89%
Of B2B buyers have adopted generative AI for purchasing research (Forrester Buyers’ Journey Survey, 2024)
AI systems are actively forming their understanding of which brands are authoritative on which subjects. The brands that get the structural groundwork in place now will be better positioned than those who address it later.
Download the AI Discoverability Playbook
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Frequently Asked Questions
Common questions about AI discoverability, the playbook, and how to get started.
Want Us to Check Your Site?
The playbook tells you what to look for. The readiness check tells you exactly where your site stands.
Submit your details below and we will review your website against the checklist. You will receive a clear picture of the gaps and where to start. No obligation, no sales pitch on the call.
See How We Work With B2B Brands
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Fintech Content Marketing: Finding White Space by Celebrating Others’ Success
How a European consultancy stopped competing on crowded topics and started celebrating industry wins instead.
Your Next Step
AI systems are deciding which brands get cited in the answers your buyers are reading. The knowledge to be there already exists in your business. The playbook shows you what to check. The readiness check shows you where to start.